Sabritas

HISTORY It was founded in 1943 by Pedro Marcos Noriega as sweets and select products in the city of Mexico. They produce and sell French fries, corn fritters and snacks, based on a small distribution network, supporting transporting and selling cycling as "Tasty and fries". In 1966, a year after Frito-Lay and Pepsi-Cola Company merged to form Pepsico, in which, Sabritas was purchase from then, started the modernization of its processes and the expansion of its distribution channel. On March 21, 1968, opens its first plant in the colony Industrial Vallejo, in the city of Mexico, then click on September 22, 1972, opens its second plant in Guadalajara, Jalisco, in November 15, 1980 the third opened in Saltillo, Coahuila, in 1991 opened two new plants in Ciudad Obregón, Sonora and Mexicali, Baja CaliforniaThis last initially for export to United States, where it already then the company expands to other countries, since 1996 opens a plant in mission, Texas, Unite...